Juliana Tangarife Alzate: Author | MultipleMedia
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Google Micro-Moments and the Importance of Search Engines in...

Research

January 17, 2018

When I discovered Google’s Micro-Moments the foresight of this discovery surprised me. This tool allows marketers to understand the impact of digital actions at the user’s...

By: Juliana Tangarife Alzate, Digital Marketing and UX Analyst

AdWords And SEM Campaigns, More Than Clicks

Research

August 14, 2017

In the world of web marketing, we often hear about AdWords ( Google Ads ). When it comes to this platform, the vast number of metrics and statistics …

By: Juliana Tangarife Alzate, Digital Marketing and UX Analyst