Marie-Pier Pipon-Lavoie: Author | MultipleMedia
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High Bounce Rate and What to Do About It

Research

October 11, 2016

I'm sure that you've all had one morning where you proudly opened Google Analytics to analyze the performance of your new website only to realize instead that … Read the article

By: Marie-Pier Pipon-Lavoie, UX Analyst – Information Architect and
Cassandra Sawodny, Communications Advisor

Google Performance Summit 2016: 6 upcoming features for Google...

Research

July 13, 2016

On May 24th, during the Google Performance Summit 2016, Google Ads and Analytics innovations were unveiled. The giant outlined a new "mobile-first" solution to provide a more... Read the article

By: Marie-Pier Pipon-Lavoie, UX Analyst – Information Architect