Research

THE JOBS IN A DIGITAL AGENCY — PART 3: THE DEVELOPMENT.

Research

June 4, 2018

If you are not familiar with the different digital agency jobs or if it is sometimes difficult to identify who does what and why in a digital agency, this article is made for you!...

By: Joséphine Marty, Communication Coordinator

How to Optimize the SEO of a WordPress Site

Research

May 15, 2018

You wonder How to Optimize the SEO of a WordPress Site? Here's How We Optimized Our Own.   It's a practice, an art some would say, designed to attract visitors by displaying...

By: Jean-Philippe Georges, Marketing and Communication Manager and
Alexander Winter, Developer

What is Quality Assurance When it Comes to the Web?

Research

April 25, 2018

Quality Assurance (QA) is the stage of production during which all functionality and quality tests are performed. The objective is to validate the consistency of the deliverable...

By: Yacine Maza, Developer

THE JOBS IN A DIGITAL AGENCY —PART 2: THE CREATIVE TEAM.

Research

April 16, 2018

If you are not familiar with the different digital agency jobs or if it is sometimes difficult to identify who does what and why in a digital agency, this article is made for you!...

By: Joséphine Marty, Communication Coordinator

Artificial Intelligence Changes the Marketing and Communication...

Research

April 3, 2018

Top 5 Developments Related to AI When it Comes to Marketing: - Predictions: Internet research is becoming more and more predictive. We are now talking about providing customized...

By: Jean-Philippe Georges, Marketing and Communication Manager

5 Reasons To Choose a Mobile App Instead of an HTML5 Site.

Research

April 3, 2018

Why develop a mobile application when your website is responsive? Functionality. A mobile application offers more customization than a website. Indeed, it is possible to have...

By: Laurent Bourget, Developer

5 Pro Tips to Optimize a Kentico Website

Research

March 19, 2018

The weight of words, the impact of images … or is it the other way around?   The Size of the Images. When developing a website, it is crucial to limit image size, which can...

By: Nathalie Vallières, Developer

Do You know what is the Optimal Social Media Article Title to...

Research

March 12, 2018

Profound, or superficial, B2B or B2C, social or optimal? Welcome to the analysis of social media article titles! SEO platform Buzzsumo has compiled more than 100 million articles...

By: Jean-Philippe Georges, Marketing and Communication Manager

The Jobs in a Digital Agency —Part 1: The Consulting Team.

Research

March 5, 2018

If you are not familiar with the different digital agency jobs or if it is sometimes difficult to identify who does what and why in a digital agency, this article is for you! We...

By: Joséphine Marty, Communication Coordinator

SASS: A Language With Style!

Research

February 5, 2018

Simplify Style Sheet Management SASS is a cascade-style, compiled sheet generation language. Widely used by front-end developers for the last few years, it allows several...

By: Mira Ferkal, Developer

The Importance of the Style Guide in Web and Mobile Development

Research

January 31, 2018

What Is a Style Guide? The style guide of a website is the equivalent of its graphic charter for the developers. It contains the style of different types of HTML elements such as...

By: Yacine Maza, Developer

Google Micro-Moments and the Importance of Search Engines in...

Research

January 17, 2018

When I discovered Google’s Micro-Moments the foresight of this discovery surprised me. This tool allows marketers to understand the impact of digital actions at the user’s...

By: Juliana Tangarife Alzate, Digital Marketing and UX Analyst