In preparation for the 2015 festival, the website benefited from several improvements in its different sections. The evolution of the website reflects a desire to increase sales in the various business lines of the Just for Laughs Group by making their growing content more accessible on all platforms. These objectives were achieved by centralizing the content on the Box Office and improving the purchasing process, adding a new navigation menu, creating distinct "Corporate Events", "MGMT / Artistes" and "Tourism Packages" sections and several other elements related to mobile navigation, for the greatest pleasure of this new generation of users constantly on the move.